4 Best Practices for Protecting Your Business

Running your own business is no small task. As a business owner, you’re constantly shifting priorities, juggling tasks, and making moves to increase your bottom line. But in addition to your day to day responsibilities, you should also be thinking about your business’s security in the long term.

Every business is vulnerable. From theft and data breaching to litigious employees and financial issues. As an owner, it’s your responsibility to do what you can to protect your business from potential threats. In this article, we’ll be discussing some high-level tips to help you protect your business from all sorts of vulnerabilities.

1. Manage your money efficiently

Budget concerns are a big part of running your own business, especially if you’re working with a limited one. A sudden hike in material cost, a mandatory increase in employee wages, or a drop in demand could quickly put your business into a tricky situation. The best remedy to deal with money issues? Plan ahead.

That old saying, “plan for the worst, hope for the best” definitely rings true when it comes to dealing with business budgets. Be sure to build an emergency cushion into your budget and always be thinking about how you might handle financial stress. The other part of this is being diligent about how you manage your finances. Use accounting software to help you monitor invoices, watch profit margins, and create budgets.

2. Hire exceptional employees

Not only do your employees help you make projects move forward, but they also lay the groundwork for your company’s culture and ultimately, your business’s success. Conversely, hiring bad employees can seriously jeopardize your business and cause complicated issues like theft, litigation, etc. But being able to identify the questionable ones isn’t always easy. To find the right employees for your organization, you’ll want to make sure that your hiring process is polished and professional. Here are some tips to help you fortify your hiring procedures:

  1. Post open positions on reputable job posting sites
  2. Screen applicants over the phone before bringing them in for an interview
  3. Have candidates complete test projects if it makes sense for them to do so
  4. Use panel interviews to get a broader perspective on candidates
  5. Conduct an identity check on your top candidate(s) before sending your final job offer
  6. Designate a predetermined trial period for the candidate to make sure they’re a good fit

3. Protect your tech

Data breaches have become one of the main threats to all brands these days, no matter how big or small. Even huge corporations like Target, TJ Maxx, and Home Depot have experienced large-scale data breaches where customer data was hacked, costing them millions of dollars in settlements.

While your small business might not have to deal with cybersecurity threats to this extent, it’s still important to do what you can to protect you and your customers’ information. A breach not only costs money, but it can also be very damaging to your company’s reputation.

Here are a few ways your business can better protect everyone’s data:

  1. Use data encryption and a VPN to keep data and browsing secure
  2. Make customers aware of their privacy and your data usage
  3. Don’t grant everyone data access, only allow employees who need the information to retrieve it
  4. Take complaints and concerns seriously and adjust your process as necessary

4. Be forward-thinking

Another potential threat your business may encounter is a decrease in demand or a change in the market. Remember Blockbuster? The family video store was practically ubiquitous but as soon as streaming services like Netflix and Hulu came along with a more convenient product, the stores practically vanished into thin air.

While there isn’t really a way to predict these kinds of changes, your business can—and should—have a plan in place for growth. Can you introduce a new technology to make the customer experience more seamless? Or perhaps there’s a way for you to expand your services? Make sure to keep up on industry trends to help you establish a growth mindset.


Final notes

Running your own business is constantly challenging and sometimes nerve-wracking. But by using these best practices, you can fortify your business against potential threats.

The 4 Steps to Take When Building a Brand

In business, it’s all about brand identity. A brand is so much more than a name; it’s your essence—what lives in the minds of your customers whenever they see your company online or around town.

If you want to be remembered and thought of as an industry leader, it’s critical that you take the time to develop your brand and stand out in the pack of competition. Not sure how? Follow these four steps and you’ll receive massive recognition before you know it.

1. Pick a Catchy Name

At the very base of your company is its title; after all, that’s the first step you need to take to register yourself as an LLC. Make sure it’s bold and memorable—not some long strand of words that people will struggle to parse together or say on repeat.

We suggest going for something short and punchy. Be bold and declarative. The fewer syllables, the better. If you need a longer title, try to think of one that creates a cool acronym when it’s condensed into letters. Alliteration also helps commit words to memory, so keep that in mind, too!

2. Choose Your Tagline

This step is especially important for business owners who have already named their company with a title that’s a little lackluster, but it applies to all brands universally. When we talk about taglines, think of some of the most resonate in the commerce world. “Just Do It”. “Think Different” . “I’m lovin’ it” . “It’s finger lickin’ good”.

These are just a few examples of catchy taglines that we can provide and, instantly, you know that we’re referring to Nike, Apple, McDonalds, and KFC. A slogan sends a message about who you are or what your company stands for—but it also solidifies your brand identity when you advertise over the air or on television and the consumer can’t quite see what you’re selling, but they can immediately picture it.

3. Increase Impressions

Now that you’ve created ways that will make you stand out, the next step is to actually be seen! Blast your presence everywhere—but not so aggressively that it comes off as obnoxious or spammy. Targeted ads on social media can be welcome from time to time, especially if your ad campaign is highly strategized and directed toward the right consumers, but once you see the same ad over and over in your feed, it begins to get a bit annoying.

So what’s a better idea? Here’s our best suggestion:

Sponsor community events. Whether it’s a chili cook-off or street fair parade, consider buying a booth to sponsor the event. Local customers strolling past will have the opportunity to meet you personally and learn about your company; if you choose to send a representative in your absence, make sure they put on their friendliest face!

Consider putting out some promotional items across your booth’s table that people can take home with them and remember you by. Everyone could use another pen, but something that suits your service would be more fitting—such as a portable fan for an HVAC technician or a pocket flashlight for an electrician. Everything is fair game though: magnets, key chains, visors… you name it! Bonus tip: they make great paperweights for your promotional pamphlets!

We like this option best because it not only gives you tons of visibility, with the chance to have one-on-one interactions with potential customers who can hear your direct sales pitch, but it shows people that you’re invested in the community and want to make a difference.

4. Define Your Company Culture

As people get to know your brand and what it’s all about, you need to give them a reason to want to support you just as much as you want to cater to them. Come up with a mission statement that says what you stand for and define what’s unique about your company culture.

Maybe you donate a portion of your proceeds to charity, maybe you sell stylish garments that are made ethically and sustainably. Perhaps you sell vegan treats in an effort to stand up to animal cruelty, saving office snack habits one person at a time.

Ultimately, you need to believe in something just as much as you need to be seen by people. That’s what sets a brand apart.


7 High-Paying Remote Jobs You Should Know About

The 9-5 grind has become an exhaustive source of stress for people all around the world. Spending 40 hours chipping away at a job that doesn’t necessarily bring you joy is a tough middle ground to live in. Instead of submitting to the grind of the traditional work-life, people are opting for career paths that allow them to build their own type of success while following their work-life balance dreams.

In fact, according to a report by Global WorkPlace Analytics, “regular work-at-home, among the non-self-employed population, has grown by 159% since 2005, more than 11x faster than the rest of the workforce and nearly 50x faster than the self-employed population.”

1. Virtual Assistant

The beauty of the virtual assistant career path is that there are so many different industries in which your services are needed. Responsibilities typically range from office admin work, social media management, email organization, proofreading, and client contact.

Virtual assisting is becoming increasingly popular among remote workers as it’s fairly simple to complete all tasks from the comfort of your couch or inside of your favorite cafe. The average virtual assistant makes between $35- $50 per hour.

2. Blogger

Have a way with words? The blogging sphere is wide open and waiting for ambitious and eloquent writers to engage audiences among the many burgeoning industries out there. Whether it’s sharing your passion for fashion or divulging into your opinions on the current political landscape, you have the power to make an impressive annual salary on your words alone. There is, however, plenty of hard work involved in building up your blogger status, but if you play your cards right, you could rake in a substantial amount of money in no time. 

3. Accountant

In this day and age, you don’t need to be a certified public accountant (CPA) to land a well-paying remote career in accounting—you will, however, you need a robust bookkeeping background and high-performance software for tax preparers to get your career started.

Accountants are essential for clients and companies who need some extra help handling tasks ranging from payroll duties to corporate tax preparation. Because these jobs require some high-level skills and a decent amount of experience, the average salary ranges between $45,000 and $80,000.

4. Airbnb Host

Airbnb has become the number one alternative to hotel stays, and business is booming for Airbnb hosts. Depending on your real estate’s location, you could potentially make over $75,000 a year by simply renting your space out. While Airbnb earnings tend to range drastically more than 50% of all Airbnb hosts make more than $500 per month. All you need to do is be a kind host and make sure your space is sparkling for the next visitor. 

5. Freelance Writer

If you’re looking for a remote job that has a splash of creative spice to it, freelance writing may be your destined career path. The market for writers has always been huge, it’s merely a matter of finding your niche that makes a world of difference to your pockets and to your interests. While the average freelance writer makes between $50,000 and $60,000, specific niches, specifically those in technical industries, are more likely to earn higher wages. 

6. ESL Tutor

Online tutoring has transformed the education field, making learning a more accessible experience around the world. English as a Second Language tutoring has blossomed into one of the most opportune remote work options for people who have a hankering for teaching, traveling, or a bit of both! Depending on your skill level and client base, you could earn anywhere between $25,000 and $40,000 annually. 

7. Social Media Consultant

Are you particularly skilled in the social media department? Whether you have a degree in marketing or just have an impressive background in understanding social media trends, pursuing a career in social media consulting may be the pathway to success for you.

Today’s businesses place high importance on their social media presence and their engagement levels with clients and potential leads. Having the right social media strategy in place could make a significant difference for a company or brand.

Are you a remote worker? What lucrative remote career paths do you wish you could pursue? Open up the discussion in the comments below.

10 Common CV Mistakes You Should Avoid

Written by Ben Fielding, Contributing Writer for InFluential Magazine

  1. Poor Spelling and Grammar

Poor spelling and grammar can make or break your chances of landing the job. This is probably the most common mistakes people make in their CV. Everyone makes mistakes right? Well, that might be okay if you didn’t list yourself as a perfectionist 2 minutes later.

A few examples you should avoid at all costs;

  • Their vs. They’re vs. There
  • Accept vs. Except
  • Calendar vs. Calendar
  • Than vs. Then
  • Affect vs. Effect

Before printing or sending your CV to any potential roles you’re applying to, ensure you proofread it. If you’re using spellcheck on your PC, ensure the language is set to the correct version (US English vs. UK English).

Potential Damage Rating: 5/5

  1. Lacking Details

Now I know we said there’s no set limit to the length of a CV, and that’s true there really isn’t. However, you should always ensure you’re including enough detail in your CV and cover letter. If you’re describing a past role and how you were able to achieve a goal, you should probably be writing more than two sentences. Recruiters will often scan your CV and then jump right to your previous role to see what you’ve been working on, so make sure you spend some time and effort when writing your CV – It could be the difference between being hired or not.

Potential Damage Rating: 5/5 

  1. Not Tailoring your Application

While having a general version of your CV is a great idea, as it allows you to jump in and make small changes when needed. Sending the same CV to multiple different job roles isn’t so great. This is because you should be personalising your CV to fit the vacancy and job role you’re applying for. Your proficiency with Microsoft Word isn’t very good when you’re applying to become a veterinarian.

Potential Damage Rating: 5/5

  1. Becoming a Cliché

Imagine you’re receiving a CV from someone applying for a role you need filling, what are some of the first things you think you might see on their CV? Do “Strong work ethic”, “able to work well as part of a team” or “can-do attitude” come to mind?

Your CV should focus on FACTS, like skills or achievements you have, while avoiding general cliches that everybody uses. “Works well in a team” is great, but it’s so cliche and tells your potential employer nothing about yourself. Instead of being generic and using cliches that everyone can use, focus on what it is you’ve actually done for your employer and how that’s been a benefit for your team/company. “Worked alongside colleagues to increase sales by 46% by implementing…”. This way, you’re telling them that you’ve worked as part of a team successfully in order to achieve a personal goal or target.

Potential Damage Rating: 4/5 

  1. Poor Formatting

A poorly formatted CV is a huge turn-off, the whole idea of a CV is to be concise. It’s claimed that recruiters spend an average of 5-7 seconds looking at your CV (theundercoverrecruiter.com), meaning yours needs to make an impression.

Keep the formatting of your CV simple and easy to read – if you’re using a CV template, try to choose one that, while looking great, is uncluttered. Avoid using complicated layouts, fonts and sizing – Unless of course designing things is part of your job, then you might have a little more freedom to spice things up and showcase that artistic ability.

Damage Rating: 3/5 

  1. Wild Claims

We’ve already touched on it once, but your CV should be focused on facts about you, your life and your achievements. While claiming your “the best salesperson in the World” is great, and you really could be, it’s a silly claim. You have no proof, and you’re likely never going to get any proof. Use facts and real examples of your success within a business and the results you achieved to prove your value to employers.

Potential Damage Rating: 3/5 

  1. You’re Not Writing a Novel

While the idea of a CV is to let your employer know all about you, your strengths, weaknesses and hobbies etc. You shouldn’t go overkill. You don’t need to write a 12 page CV, with a 4-page cover letter. You’re applying for a job not writing your autobiography.

While there’s no set limit on the length of a CV, one page is usually more than enough for a new graduate or someone with limited job history, with a two page CV being about average in length.

Potential Damage Rating: 2/5

  1. Ridiculous Email Address

We’ve all been young. We’ve all created a crazy email address or two. However, you’re not young now, you’re applying for a job at a real-world business in order to earn money and start your life. Email addresses like “ItzYaBoiDan@gmail.com” should never be put on your CV, if that’s really your only email address…. Make a new one for job hunting and more professional circumstances.

Potential Damage Rating: 2/5 

  1. Poor File Naming

This one is pretty harmless, but it’s more about presentation and appearing organised and collected. If you’re sending your CV to someone online, just rename the file to something simple like “Dylan Twisterfield CV” instead of “Dylan CV – Final Copy (READ)”. This just makes you look unorganised and rushed.

Potential Damage Rating: 1/5 

  1. Focusing on Duties Rather than Achievements

The idea of a CV is to show yourself off to your potential employer, not let them know the job description of your previous job role. While the things you did in your previous job role are important, you should be focusing on what you achieved during the role, instead of what you did.

Think about new procedures you helped to implement, sales increases drive by you, any measurable KPI’s you might have hit etc. Try to show off reasons and examples of why you should be hired and what you can bring to your new employer.

Potential Damage Rating: 1/5

This post was written by Ben Fielding on behalf of Amber Jack the global experts in future talent and volume recruitment outsourcing, technology and assessment.

How Remote Work is Revolutionizing The Way We Work

Written by Mat Calica, Content Manager at www.AllianceVirtualOffices.com

African-American Teen Male - At an Internship

The way we work is changing beyond recognition. If not yet obsolete, the 9-5 office routine is at the very least falling out of favour with the working population who see work as something they do not go to. As individuals, employees and consumers, we value flexibility more than ever before.

It’s not surprising either – many of us juggle work and family while trying to maintain some semblance of social life. Luckily for us, technology is enabling us to be more flexible in all aspects of our lives. 

Apps are the apex of convenience, saving us both time and money, and portable devices mean we can work on the move as a digital nomad or from the comfort of our homes. To meet this demand, companies are changing the way they operate by offering flexible work options. 

Adapting is critical if these companies are to attract and retain the employees they need in order to compete and grow. Today, the majority of the US workforce is made up of Millennials (people born between 1981 and 1996). 

In a Deloitte survey about Millennial attitudes towards work and the workplace, 75% of respondents say they would like more opportunities to work remotely, and just over half believe having the opportunity to work remotely would have a positive impact on productivity. 

Understanding remote work

Although remote working is a relatively new concept, it’s a simple one. To understand what it means, it’s helpful to consider the three main remote work contexts a person could find themselves in. (Remote working is also often referred to as telecommuting.)

Remote employee

This is someone who works for a company as a direct employee. But instead of commuting to the office each day, they might work remotely some, if not all of the time, usually at home. Increasingly, employers are providing their remote workers with access to a desk memberships in a coworking space close to where they live 


A freelancer is someone who is self-employed and often works on a project basis for companies, for multiple companies at a time or a bit of both. Some freelancers are required to work in their client’s office but many work remotely, again from home, cafes or coworking spaces. 

Remote business owner

Some people decide to run their own business remotely from a home office. Technology has made it much easier to run a business from home than it used to be and owners can operate solo or with a lean team, utilizing freelancers for projects to avoid hiring permanent staff. 

It can be a challenge to build brand credibility when working from home but that’s where a virtual officecomes in. A virtual office provides remote companies with a business address and telephone number, as well as access to bookable meeting rooms. 

Recent trends in remote work

70% of professionals work remotely at least once a week, according to a study by IWG, and it’s anticipated that by 2020, 50% of the workforce will be remote. Some countries such as the UK are proposing that employers should offer flexible options like remote working as a default – not something employees should have to request. 

The widespread adoption of flexible working is also down to larger corporations buying into the flexible work culture in a bid to attract and retain talent and cut office space costs. This coincides with the rising popularity of coworking spaces where employers can scale up or down at short notice.

There’s a lot of research out there that shows remote working makes us more productive too. In a 2018 report by OwlLabs, researchers found that those who work remotely at least once a month are 24% more likely to feel happy and productive in their roles than those who don’t. They also found that the #1 reason that people choose to work remotely is to increase their productivity and focus.

Why working from home is good for business

There are so many logical reasons as to why working from home is good for business, not least of all because it can benefit the bottom line. A study by Global Workplace Analytics finds that if those with compatible jobs and a desire to work from home did so just half the time a typical business would save $11,000 per person per year. 

Furthermore, telecommuters themselves could expect to save between $2,000 and $7,000 a year on commuting costs and the greenhouse gas reduction would be the equivalent of taking the entire New York State workforce permanently off the road!

For anyone starting a business, working from home is seriously worth considering. Not only is it easier to achieve a better work life balanced due to time saved on the commute and increased productivity, it keeps set up costs to a minimum too. 

Although flexible solutions are more widely available now, renting an office can be expensive and also unnecessary, especially in the early days. Again, a virtual office can still provide useful facilities like conference rooms for client meetings and training sessions when needed. 

As the gig economy grows and the need for flexible options becomes even more important, we can expect to see the number of employees offering remote options to rise. 

In the words of Microsoft’s Dave Coplin: “We are stuck in old ways of managing, communicating and collaborating. We measure success by process not by outcome. It is time to harness the power of collaboration and flexible working to rethink the way we work towards a better, more agile, more creative working environment.”

How Different Management Styles Can Impact Employee Retention

Written by Ben Fielding, Contributing Writer for InFluential Magazine

Ben Fielding

Ben Fielding

Every organization has a unique way of managing its operations and workforce, and how it’s done can potentially affect the morale of employees and their overall productivity. No organization can thrive without a team working towards a common goal. And once you build a team that is committed and fearless, it becomes all the more important to make them stay.

Here is an overview of how adopting supportive ‘Management Styles’ can impact retention positively—

Boosting Employee Morale

More often than not, when a leader in an organisation chooses to work being too authoritative, establishing a clear difference between a superior and the subordinate, they fail to touch a chord with their employees. This kind of autocratic approach is bound to affect employee retention. Such cases may also result in employee absenteeism, for mere lack of respectful treatment. The idea is to have a mentoring approach than an authoritative one. It has a 99% success rate—it encourages focusing on self-development and offers a sense of belonging. Any organisation that adopts ‘Mentorship’ helps itself with long term employee retention.

Employee Engagement for Productivity

A participative approach in an organisation wherein the leader makes sure to be a part of things, big and small, guarantees employee engagement. It helps to figure out the best way to accomplish the set targets and the company’s goals. A participative approach reduces errors, improves productivity and ensures excellent customer experience. Leaders with a participative approach have impeccable team building capabilities, promoting a culture of awareness and diversity. A diverse culture paves the path for the team to recognize the strength of their co-team members.

Building on Decision-making Capacity 

When a leader adopts an egalitarian style of management, they have created a window wherein the subordinates can freely express their ideas and have faith that their inputs will be highly respected. The idea behind this approach is not merely employee retention but to build a strong bond between the company and all its employees—feedback and suggestions are encouraged from every single individual, regardless of their position or level. It takes a considerable amount of time but it will lead to building a more independent team that can make its own decisions quickly without ensuing chaos.

Working on the Gold Standard

What would be the Gold Standard? It is when a leader in an organisation gives a clear direction and communicates with their team effectively about the strategic goals. When a leader enables their workforce to align with their individual goals to finally meet the goals of the company, it leads to growth and long term profitability. An effective leader does not only motivate their subordinates to eliminate any practice that will not satisfy the consumer but also help them realise their true potential. A company usually becomes dysfunctional in case a leader is unable to effectively communicate the goals or define a path for their team.

It’s a Wrap

Supportive management styles have a higher employee retention rate. When a leader treats their subordinates with respect and makes them feel like an equal, it has better chances of an employee’s individual growth. When a member of staff feels secure and considered for their inputs—it leads to meeting the company goals at large. It begins by boosting employee morale, team building approach, which in turn leads to productivity.

Supportive management styles also ensure the subordinates feel confident and make quick decisions. Last but not least, keep in mind the ‘gold standard’ of paving a clear path for your workforce and enable them to align with their individual goals.

Source at https://www.maximillion.co.uk/event-categories/team-building.

Branding Through Time

In a world of social media influencers and fake news, branding professionals need to carefully craft their company’s persona to build a loyal, trusting customer base. As the modern customer becomes more conscious of how their data is used and where the messages they absorb is coming from, branding is likely to change in the next few years. To predict where PR pros should steer the industry next, we can take inspiration from where branding has already come from.

The ancient Mesopotamians used brands to convey ownership, craftsmanship and quality during trade. This then evolved into symbols used to distinguish a company’s product in the market – early examples still around today include the Quaker Oats man and the lion of Lyle’s Golden Syrup. With the advent of social media such as Myspace and now Twitter, branding has become the complete presentation of a business to the world, from direct customer interaction to evidential employee satisfaction.

As of last year, digital ad spend surpassed TV ad spend for the first time, showing how truly digital has become the most vital landscape for marketing in modern society. However, simultaneous with this shift has been a growth in awareness from consumers on data privacy and internet transparency. 2018 saw the Cambridge Analytica scandal which exposed the misuse of up to 87 million users’ data and the introduction of GDPR brought data sharing to the forefront of everyone’s mind.
Calls for more transparency on social media have led to influencers being required to announce when they endorse a product as part of a paid partnership. This has shown that consumers are still happy to receive branded messages from their favourite online personalities as long as their intentions are clear. This will be vital for branding professionals to remember in the future as only brands with a record of trustworthiness will flourish in this more conscious digital landscape.

When it comes to forming future branding strategies, the main values consumers will best respond to haven’t changed much since ancient times: trust, quality and craftsmanship.

Check out our infographic for more inspiration from the history of branding.

Branding Through Time

This infographic was provided by The Rolling Bean, mobile coffee van hire across the UK.

Veteran Affairs

Service members make business ownership a post-military career

After they leave the military, veterans often look to start a second career. For many, owning a business is an attractive career path because they have honed many of the skills needed to be successful entrepreneurs, such as ambition and a drive to succeed, during their time in the military.

“There are many unique qualities veterans possess that simply aren’t found anywhere else and make them a great fit for business ownership,” said Tim Davis, president of The UPS Store, Inc., and former U.S. Marine Corps captain and Gulf War Veteran.

Skills that transfer

Veterans are uniquely suited for solving pressing challenges life can present, which is part of the reason they can make successful entrepreneurs and business owners. Franchising, in particular, can be a building block for veterans’ careers as they transition from military service.

“Franchising is an opportunity where veterans can empower and be empowered, adding value to the brands they represent,” Davis said. “I have seen firsthand how the drive and discipline gained in the military can be a great advantage for veterans looking to own their own businesses and open franchises.”

Leadership. Work ethic. Discipline. These qualities are exactly what help the more than 200 veteran The UPS Store franchisees succeed.

  • Working as a team: Veterans often know the success of an organization relies on every member working together to build a team, or a business, that’s greater than the sum of its parts. In the case of a franchise, the franchisee must embrace teamwork at multiple levels, not only among the employees of the local franchise location, but also with the franchise’s leadership team on a national and regional basis.
  • Executing a plan: A franchise business typically provides its owners with a proven business model and ongoing support. However, executing the plan is up to the franchisee. All of the pieces are provided, but putting them together and creating a working business plan requires a degree of entrepreneurship. It’s an approach that is similar to the training veterans experience in the military.
  • Acquiring new skills: Franchisees typically complete a comprehensive training program to develop the knowledge and day-to-day operational skills needed to own and operate their own businesses. The training focuses on everything from marketing and operations to human resources and staff management.
  • Thriving under pressure: Veterans know things don’t always go according to plan. The military provides service members the training and discipline needed to remain calm and thrive under the most pressure-filled situations. Particularly when it comes to navigating tricky situations like disgruntled customers or employees, a level-headed approach can earn more satisfying results.
  • Working hard to accomplish a goal: Business owners typically dream of self-made lives, but not all have the commitment and work ethic needed to accomplish their goals. Service members are trained to understand the requirements of a mission and work tirelessly until they achieve them.
  • Accepting responsibility: Operating a business is no small job and it requires a strong sense of responsibility akin to the role service members take in their chosen fields. Business owners assume a hefty burden to ensure the business and its employees grow and thrive.

Getting started

Franchising vs. Starting a Business Solo

As a participant in the Veterans Transition Franchise Initiative (VetFran), a strategic initiative of the International Franchise Association and the Franchise Education and Research Foundation, The UPS Store, Inc., allows veterans the opportunity to fulfill their desires for second careers.

The Mission: Veteran Entrepreneurship program offers significant financial incentives – valued at nearly $300,000 – for a select group of qualified U.S. military veterans to help open their own franchise locations. In addition, the first 10 eligible veterans to submit a complete buyer’s application packet and initial application fee by Nov. 11 will be awarded $29,950 in waived franchise fees.

For entrepreneurs exploring business ownership, there are a multitude of options to consider, but one of the first is to determine whether to invest in a franchise or start their own business. There are pros and cons to each path.

One of the biggest differences between investing in a franchise and starting a business from scratch is the initial startup process. When you start your own business, everything is on you. As a new business owner, you have to develop branding elements and positioning, your product and service offerings and logistics, such as a physical store layout.

With a franchise, those elements are captured as part of the franchising fee. If you’re attracted to the idea of a proven business model to help get your business positioned to grow quickly, having the support of a franchise brand can be helpful.

In the end, your decision depends on what business ownership style best fits your personality. Starting your own business can allow you the freedom to explore any venture you want, but it comes with the risks and responsibility of being completely on your own. Investing in a franchise provides the framework within an existing business model while still enabling you to be your own boss, expressing your creative side within the structure of a proven system.

To learn more about franchise opportunities and special incentives for veterans, visit theupsstorefranchise.com/veteran. (Family Feature)

The UPS Store

Should You Stay or Should You Go?

It takes a strong will to resist the pull of the “dream job” when it’s dangled in front of you. Often, the driving force behind employees jumping from job one job to the next is the excitement behind the fact that your next role could be what you’ve been dreaming of since you were a child.

When the urge to hit the peak in your career becomes too strong, going from job to job can become the norm. Sometimes, however, this journey can lead to you missing out on developing your skills, building relationships and making a real difference to your company.

Although swapping jobs may feel like the easy way out when you’re feeling unhappy, or when things aren’t quite as you imagined, staying put and having a little more patience can often result in a huge payoff.

However, knowing whether to stay put in your role or to move on can be a challenging decision.

If you need a hand with figuring out whether to stay or go, CALLCARE has put together this useful flowchart. By the time you get your result, you should feel more confident in making the right decision for yourself and your future.

Welcome to the March / April 2019 Edition of Teen InFluential

William T. Jackson, Founder & Chief Business Officer of InFluential Magazine, Spanish InFluential, and Teen InFluential

William T. Jackson, Founder & Chief Business Officer of InFluential Magazine, Spanish InFluential, and Teen InFluential

Every morning, I wake up at 4:45. I spend around an hour answering emails from all ten of my accounts, check my phones for any messages from writers, graphic designers, and family, wipe away the eye matter that tends to form after only five hours of sleep, and get dressed for a full day of business.

I’m William Jackson and I’m the Founder & Chief Business Officer of InFluential Magazine, Spanish InFluential, and Teen InFluential, the multi-award winning internationally read E-zines, Dedicated to the Art of Living Well.

With the assistance of a very talented and collaborative team, we work hard to publish exciting E-zines sure to inform, insight, inspire, and influence.  It’s our hope you’re finding something entertaining and useful in each edition.  Of course, we welcome your feedback so feel free to let us know how we can improve.  We enjoy hearing from you as it keeps us inspired and motivated to keep doing what we enjoy doing.

Nicole Glenn, our Editor of Teen InFluential and her awesome team, are doing a great job.  Though they are busy with all things that college life brings, family responsibilities, and such, they always carve out a huge chunk of their busy schedules to put together amazing editions of Teen InFluential.  We certainly couldn’t do it without their talent and collaboration so I’m always quick to say THANK YOU!

We hope you’ll join us and plan on Being so Chic! this spring season.  It’s the right thing to do!

Thank you, our amazing readers, for your constant support.  Be sure to subscribe to Teen InFluential at www.influential-magazine.com and connect with us on Facebook (@Teen InFluential) and Twitter (@TeenInFluential).


William Jackson, MBA, GQ Insider, 2018 Folio: 100 Honoree

Founder & Chief Business Officer of InFluential Magazine, Spanish InFluential, and Teen InFluential